The FR 541 may not be your first rim, but it aspires to be the last. The new rim shape improves the impact resistance, enabling you to push a little harder on the trails. It also enhances the pinch flat protection for a trusty ride on rougher tracks. Build this rim with care and it… Read more »

The Scott Addict Gravel 30 will get you wherever you’re going, no matter what the trail throws at you. More progressive, more control and more mounts mean this adventure-ready machine is your ticket to getting out there. Find yourself, get lost. Frame Addict Gravel Disc HMF Carbon Gravel geometry / Replaceable Derailleur Hanger Internal cable… Read more »

NEW: HOPE PRO 5 HUB, HIGH PERFORMANCE AT REASONABLE PRICE!   Building on Hope’s 30+ years of manufacturing hubs, the Pro 5 is the combination of all of their experience into a product to meet and exceed the demands of current and future bike technology.   Key Features:   >> Improved sealing to stop dirt… Read more »

Berd’s new HAWK30 wheels are the product of a partnership between Berd and We Are One Composites to deliver spokes and rims made entirely in North America. We Are One is located in Kamloops British Columbia, Canada, and Berd is located in Hopkins, MN. Light enough for XC racing but tough enough for gnarly trail… Read more »

Faster pace, harder hits, less worry. It is not what’s on the outside, but what isn’t on the inside that counts. This was the approach when developing the all-new Hydra Enduro 300. At first glance, nothing stands out. However, the real magic is hidden from view – inside the rim itself. Enduro 300 features an… Read more »

The Forbidden Druid… it’s a real hovercraft of a bicycle if we’ve ever ridden one! This 130mm rear/ 150mm front travel carbon machine posses a level of traction, speed, and comfort that is borderline magical. Maybe that is why they call it “high pivot witchcraft.” Forbidden is a new brand for the shop and other… Read more »

The SCOTT Contessa Addict SE was designed from the ground up with those longer days in mind. Featuring Ultegra Di2 electronic shifting, DT carbon wheels and geometry that is less focused on racing and more on enduring, this bike is yearning to eat up some miles! Regular price: $5499 Sale price: $4675   Frame Addict… Read more »

When the whip and the bike match. Jiri’s first @theshadowconspiracy Signature seat comes from the love for his car. A clean design and look that could only be pulled from a sports car.

There’s adventure then there is a racy adventure. Junior Tycoon is small, low profile, lightweight and easy to access due to a novel use of magnets instead of a zipper. Store your necessities along with nutrition. This is perfect for the rider who experiences a snaccident from time to time… when food (a snack) is… Read more »

Expand your horizons with the new Solace Gravel. From all day Alpine epics to Saturday morning time-crunched escapes the Solace Gravel is hugely versatile. Quiet, efficient and with an almost zero drag crank mounted motor, the Solace features a 360Wh internal battery with optional 160Wh externally mounted range extender (sold seperately) to push the horizon… Read more »